3 Easy Steps to Get Your Website to the Top of Google In 2020
Search Engine Optimization This is the process of enchanting advantage of (mainly) Google’s algorithms to get your website to the top page of the world’s biggest search engine.
Anyone who is concerned in getting their site to the top of the Google search page (and you should be) will be continually looking for new ways to boost their search engine visibility. This is essential so that people can find your business when they search for your relevant keywords. Otherwise, your site is lost in the vast sea of the internet, and online customers will be unlikely to ever stumble upon your services.
In this article we’ll share some easy ways to develop your SEO, and point you in the right way of vast websites and services that can help you out. Let’s start!
1. Use an SEO Hosting Company
If you have no intimation where to begin with SEO, have no fear! There are services out there that can hold things for you, and answer your questions about how to know SEO yourself.
Check out these SEO hosting reviews for a great channel that explains in simple terms which host you should go for and what features they offer.
But what do SEO hosts do, accurately?
Basically, they set up an affiliate blog network for you, which will drive online traffic to your site. The more affiliate networks you have (links to your site from other sites), the more authority your site information in Google’s terms – which equals higher search engine ranking.
2. Write High Quality Content
The copy on your website needs to be top-quality. Read it objectively: does your site make YOU want to buy your products or services? Is the grammar perfect? If you’re not sure about the efficiency of your copywriting, hire a digital marketing company to craft some amazing copy for you.
Alongside this, you need keywords on your site. How else are Google searchers going to find you? Say you run a farming business. You want prospective customers to find your site at the top of Google when they search for ‘Gardeners in (Your Town)’.
To do this, you’ll need to understand:
Keyword research – find out how many people search for your desired keywords using Google Adwords. It’s a paid service but offers transparent advice about which keywords you should go for. You can also use SEMRush or Ahrefs.
Keyword density – Google penalizes websites that use keywords too compactly. Endeavor to remain it less than 2% of your entire page content.
Positioning – keywords are most useful when they’re used in page headers, subheadings, and integrated in the first and last sentences on your page.
URL – make sure your keyword is in the URL of all your pages.
3. Boost Your Social Signals
Every time the link to your website is shared on social media, Google recognize this. It thinks that people are talking about your site, adding influence and relevance.
Growing your site’s social signals is a good way to work towards higher rankings. Ensure you have social media pages for your business on all the popular networks (Facebook, Twitter, YouTube, Instagram and LinkedIn, at least) and that you post frequently on each one, possibly once per day. Post business updates, photos of new products, and always replies to commentary. Promote people to share these.
Easy ways to increase your social signals:
Ask friends and family to post about your business!
Offer rewards to those who follow your page, and like and share your posts
Regard as working hard on your YouTube channel – people love watching videos and will frequently share ones they like. If you can make a viral video, even better!
Work with influencers
All above reason and statistic make Facebook as pioneer platform in the social campaign world.